What Returns Do Real Estate Investors Want in 2025?

Return expectations for real estate investors in today’s market depend on the investment type, location, and risk profile. Here’s a breakdown of what investors are generally targeting right now (in the second quarter, 2025), including key metrics such as IRR, AAR, cash-on-cash returns, and equity multiples.

Core / Institutional Assets (Low Risk – e.g., stabilized multifamily in primary markets):

Target IRR: 6%–9%

AAR: 6%–8%

Cash-on-Cash: 4%–6%

Equity Multiple: 1.5x–1.7x over 5–7 years

Typical Structure: Stabilized, cash-flowing properties with high occupancy and credit tenants

Value-Add / Opportunistic (Moderate to High Risk – e.g., light to heavy renovations or lease-up strategies):

Target IRR: 12%–17%

AAR: 10%–14%

Cash-on-Cash: 6%–8% after stabilization

Equity Multiple: 1.8x–2.2x over 5 years

Typical Structure: Properties purchased below market with clear upside through renovations or operational improvements

Development Projects (High Risk – ground-up, entitlement, etc.):

Target IRR: 18%–25%

AAR: 12%–18%

Cash-on-Cash: Low or none during development phase

Equity Multiple: 2.0x–3.0x+ over 3–6 years

Typical Structure: New construction with greater entitlement, cost, and market risk

Debt Investments – Senior Debt (Low to Moderate Risk):

Target IRR: 8%–10%

AAR: 8%–10%

Cash-on-Cash: Interest only

Equity Multiple: N/A

Typical Structure: Secured note with priority lien position and fixed return

Debt Investments – Mezzanine or Preferred Equity (Moderate Risk):

Target IRR: 10%–14%

AAR: 10%–12%

Cash-on-Cash: Interest only

Equity Multiple: N/A

Typical Structure: Subordinated debt or equity-like instrument with fixed coupon and possible upside

Distressed Asset Investing (High Risk – e.g., foreclosure, tax deeds, non-performing notes):

Target IRR: 20%–30%+

AAR: 15%–25%+

Cash-on-Cash: Minimal during hold

Equity Multiple: 2.0x–3.0x+

Typical Structure: Heavily discounted acquisitions with legal or market barriers; exit through resale or rehab

Fractional / Private LP Deals (Moderate Risk – e.g., syndications, private placements):

Target IRR: 12%–16%

AAR: 10%–14%

Cash-on-Cash: 7%–9% in stabilized years

Equity Multiple: 1.8x–2.0x over 5 years

Typical Structure: 6%–8% preferred return with a 70/30 or 80/20 LP/GP split, often with waterfall structures

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